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Vashti Brotherhood
Creative Director
vashti@warnepr.com
Vashti has more than 20 years of writing, brand positioning and media experience, and has worked for a broad range of consumer, technology and b-to-b clients. Brotherhood began her career at Hill, Holliday where she worked her way up to Vice President, Senior Writer on many showcase accounts including: The Boston Globe, The Museum of Fine Arts, BayBanks and Lotus Software. From HHCC she went on to associate creative director positions at Ingalls, Mullen and most recently, Holland Mark. While at Mullen, Brotherhood got her first taste of writing for the digital world. Her assignment to a GM web site proved to be defining moment in her career. Intrigued by the media and eager to add a new skill set to her repertoire, Brotherhood left Mullen to become director at Zentropy Partners, Hill, Holliday’s offshoot internet/website development firm. There she brought the fundamentals of branding to the digital environment on myriad accounts including Fleet, Lotus, PricewaterhouseCoopers and Sundance. She also served as the agency’s “digital brand bridge” on work for Red Lobster and Teradyne.
Vashti received her Bachelor of Arts degree from Skidmore College, Saratoga Springs, New York. Her Industry awards include One Show, Hatch, London International, New York Art Directors, Communication Arts, NEDMA.
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